Brett Friedman Joins Logile as Chief Revenue Officer

Proven technology sales and marketing leader brings 30+ years of experience to global responsibility for all go-to-market functions and aggressive growth goals

DALLAS–(November 14, 2023)–Logile, Inc., the leading retail labor planning, workforce management, inventory management and store execution provider, today announced that Brett Friedman has joined the company as Chief Revenue Officer. Brett will be responsible for leading all of Logile’s revenue generation and marketing operations, utilizing his extensive experience to position Logile as the leading provider for store-level planning, scheduling and task execution. Logile delivers the ideal solution to connect empowered workers, and Brett’s experience will drive Logile’s growth.

“Brett is the right leader to bring in now,’’ said Purna Mishra, President and CEO of Logile. “He is a visionary sales and marketing executive with a track record of propelling growth at retail technology and workforce management SaaS companies similarly situated to Logile. His deep knowledge of retail, and the global retail market, as well as his experience leading global sales and marketing efforts, will further drive Logile’s revenue growth and provide exceptional value to our customers. We look forward to the transformative impact he will have on our organization. I am confident that with Brett’s leadership, Logile will be the vendor of choice for Logile’s store-level planning and connected worker solutions.”

Brett will spearhead Logile’s revenue-focused strategies, and he brings more than 30 years of sales, strategy and marketing leadership to Logile. He has a track record of leadership driving revenue growth across various industries and significant success in leading transformational growth at workforce management and retail technology SaaS companies, including Chief Revenue Officer at Reflexis Systems (now Zebra) and various leadership roles at Infor, SAP and i2.

“I am thrilled to be part of the Logile team,” said Brett. “Logile’s vision of retail workforce management, store inventory planning and connected worker is uniquely positioned to drive value for retailers. I am fully committed to leveraging my experience, skills and industry resources to propel the organization forward.”